Archive: April 2012

How big is LeBron James? A McDonald’s Picture Comparison

On the TV, he looks like a brick wall going 100 miles an hour. In person, he looks like a human freight train. For an upcoming McDonald’s Olympic commercial we created custom warm-ups for the massive LeBron James, who tweeted a picture on

Srixon- Tour Yellow Golf Balls with Peter Jacobsen

We don’t just claim to be Hollywood’s one stop shop for everything sports, we are the one stop shop. Here’s proof: For these Srixon Tour Yellow golf ball commercials, Sports Studio was asked to host a digital casting call for

Magic/Bird- Video from the Broadway Play

Magic Bird opens tomorrow, April 11th, but our CEO was lucky enough to catch a preview performance last week. He thoroughly enjoyed himself, recommending it to any true basketball fan. He brought back a few playbills from New York and as we were

Chevy Baseball “On Deck” with Prince Fielder

The usual rule is professional athletes don’t bring their uniforms to set. There are some exceptions, like Joe Mauer, who insists on bringing his own catcher’s equipment as well. The other exception is when they shoot on the

NFL Nike Jerseys Debut 2012

Nike unloaded their new NFL jerseys on the world today. As the NFL’s officially licensed supplier for entertainment purposes, we saw the jerseys a few months back. And while seeing them in paper prototype form gave us goosebumps, nothing