Bud Light Kicks off Football Season: Your Can’s Year | Bud Light

We are into the 15th week of the NFL season and playoffs are right around the corner. Whether your favorite team is having a great season or not, you are probably still supporting your team by wearing jerseys, t-shirts, and any fan gear to show your support.

But this year, there is one more way you can rep your team.

Bud Light made deals with 28 out of the 32 NFL teams and created personalized beer cans for each of those teams throughout this entire season. So go to your local store and pick up a Bud Light rack dedicated to your favorite NFL team to bring to your upcoming holiday parties.

Check out this spot below:

Agency: Wieden + Kennedy
Production Company: Anonymous Content
Director: Mark Romanek

Even a few former NFL stars like Bo Jackson, Justin Tuck, and Tim Couch made appearances in this commercial.

Sports Studio worked with Anonymous Content to provide the NFL polo shirts, fan t-shirts, sweatshirts, and football jerseys representing over 20 NFL teams all squeezed into this 1 minute and 15 second ad.

See some of our work in the screenshots below.

Sports Studio provided fan jerseys and fan gear for this spot

Sports Studio provided the NFL jerseys in this Bud Light commercial

We provided all of the NFL jerseys in this spot

We provided the fan gear in this commercial

If you’re working on a production and need NFL gear, reach us at (310) 303-4467 or email us at We look forward to working with you.