The stylists from this Dick’s Sporting Goods came into our warehouse in a flurry, rented a truckload of sports equipment and rushed it off to set. So fast that we hardly caught the name of the job.
Luckily, we recognize our stuff on TV all the time.
We really like the new tone that Dick’s has taken on in the last year with their advertising campaigns. The quick cut montages, combining several sports, excites us not just because we sell sports wardrobe but because they are simply awesome to watch. Their 5-part documentary surrounding a team’s Hell Week is worthy of a look-see as well.
For this commercial, we provided the football and basketball uniforms.