In America, football is football. The same goes for people around the world, where football is football. But football in Nebraska, sure ain’t football in London.
So when we got a call for football uniforms for a Pepsi commercial featuring the UK’s One Direction and NFL star Drew Brees, Sports Studio needed a little clarification as to which football we were making jerseys for.
It turns out we needed to manufacture custom football uniforms for One Direction, but not the kind of football we would expect from the world’s most popular boy band. No, we needed American football uniforms for the British pop squad.
Niall, Zayn, Harry, Liam and Louis all needed custom football uniforms for the shoot, which Sports Studio shipped to New Orleans where the commercial was filmed. We also were able to provide product placement for Xenith Helmets, which can be seen on One Direction. The commercial’s creative team designed a specialized One Direction sticker for the helmets as well.
It’s always fun to see your work on some of the biggest stars in the world, even if they are only a fraction of our age.
This is a great example of Sports Studio’s ability to work on custom orders for sports productions from all over the country. No matter where you’re located, either domestically or internationally, we are always up to the challenge of bringing authenticity to your production’s sports wardrobe.